NCL is introducing KSM-66® Ashwagandha with Magnesium, a new melatonin-free supplement designed to support normal sleep and relaxation in healthy individuals. It's built around 800 mg of KSM-66® Ashwagandha, with magnesium, L-Theanine, and Vitamin B6 completing the four main ingredients. It's available now in 60-count and 120-count bottles at special launch pricing.
At a Glance
- Hero ingredient: KSM-66® Ashwagandha at 800 mg per serving, a standardized root extract
- Melatonin-free: no hormonal sleep aids
- Minimalist formula: just four main active ingredients, not an eight-to-twelve ingredient stack
- Simple serving: two capsules
- Quality you can check: made in a cGMP facility, third-party lab tested, vegan, and gluten-free
What Is KSM-66® Ashwagandha with Magnesium?
It's a nightly wind-down supplement led by KSM-66® Ashwagandha, one of the most studied ashwagandha extracts available. Ashwagandha (Withania somnifera) is an adaptogenic herb that has been used in traditional Ayurvedic practice for centuries, and it may help support a calm response to the demands of a busy day.‡
Around that hero ingredient, we added three complementary partners: magnesium, which may help support normal muscle relaxation and nervous system function; L-Theanine, an amino acid associated with a sense of calm alertness; and Vitamin B6, with a 10:1 magnesium-to-B6 ratio for absorption synergy. Together, the four are meant to support an easier transition into restful sleep.‡
Shop KSM-66® Ashwagandha with Magnesium →
Why We Made Ashwagandha with Magnesium Melatonin-Free
A lot of sleep products fall into one of two camps. Some lean on melatonin or heavy ingredients that can leave you feeling foggy the next morning. Others pile on eight, ten, or twelve ingredients with little transparency about how much of anything you're actually getting.
We wanted to take a different path. Leaving out melatonin and keeping the formula to four purposeful ingredients at meaningful doses gives you a shorter label and a clearer picture of what you're taking.
What's Inside the Formula
Every serving is two capsules:
- KSM-66® Ashwagandha (Withania somnifera) Root Extract, standardized to 5% withanolides - 800 mg
- Magnesium (as Magnesium Oxide and Magnesium Glycinate) - 75 mg
- Vitamin B6 (as Pyridoxine HCl) - 7.5 mg
- L-Theanine - 80 mg
No proprietary blends, just four main ingredients you can look up, each listed with its exact amount.
Who It's Ashwagandha with Magnesium Made For
This one is for the person whose day doesn't stop when their head hits the pillow. If you've tried melatonin and disliked the morning fog, or you're wary of long ingredient lists you can't pronounce, a clean ashwagandha-led formula may be a better fit for your routine. As always, if you're pregnant, nursing, taking medication, or managing a health condition, check with your healthcare provider before adding a new supplement.
"When we talked about this evolution, it was always more than a new brand name - it includes entire category investments and products too," said Damon Sununtnasuk, Founder & CEO of NCL. "Ashwagandha with Magnesium is one of the first examples of that. Our customers have been asking us to support more of their evening routine, and we are following through on that."
How to Get It
KSM-66® Ashwagandha with Magnesium is available now in two sizes - a 60-count bottle (30 servings) and a 120-count bottle (60 servings) - with special launch pricing for a limited time. It's available on Amazon and at nclwellness.com, along with other major marketplaces including Walmart and TikTok Shop.
Shop KSM-66® Ashwagandha with Magnesium →
Frequently Asked Questions
Does it contain melatonin?
No. This formula is melatonin-free, so there's no hormonal sleep aid, and it's designed to help you wake up without the morning fog some sleep products leave behind.
How do I take it?
Adults take two capsules daily, or as directed by a healthcare professional. Most people take it in the evening as part of their nightly routine.
What makes the ashwagandha different?
It uses KSM-66®, a branded root extract standardized to 5% withanolides, dosed at 800 mg per serving - a recognized form in a meaningful amount.
Is it clean-label?
Yes. It's vegan, gluten-free, third-party lab tested, and made in a cGMP-certified facility.
What's Next
This launch is part of NCL's broader brand evolution. When the company announced its transition from Natural Cure Labs earlier this year, the rebrand included a rebuilt website, updated packaging, and new products - and this one expands the lineup into daily rest and relaxation support, a new category alongside our existing immune wellness formulas. Further product launches are expected this year.
Thanks, as always, for growing with us, naturally.
‡ These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. Made in the USA with global materials. Results may vary by individual. KSM-66® is a registered trademark of Ixoreal Biomed Inc.
