Key Details
- Milestone: NCL 11th anniversary, founded September 2015 in San Francisco
- Customers served: 250,000+
- Products shipped: 450,000+
- Public customer reviews: 9,500+
- Recognition: More than 40 industry awards, including ten American Business Award Stevie® Awards
- 2026 Inc. 5000: #887, top 20%, on 393% three-year revenue growth
Note: Stats are from September 2015 through July 2026
NCL (Natural Cure Labs) turns 11 this month. What started in September 2015 as a single owner-operator working on one formula has become a growing team across product, operations, customer support, and marketing, serving more than 250,000 customers. According to U.S. Bureau of Labor Statistics establishment survival data, fewer than one in three of US businesses are still operating in their eleventh year.
The anniversary closes out a year of important changes for the brand. In early 2026 the company began its transition from Natural Cure Labs, the name it had carried since 2015, to NCL, and paired that with a rebranded website and updated packaging. It also launched Ashwagandha with Magnesium, the first formula to extend the lineup beyond immune and metabolic wellness.
Eleven Years by the Numbers
Eleven years of manufacturing has produced a set of figures, covering September 2015 through July 2026, these stats represent the trust NCL has built over the years:
- 250,000+ customers served
- 450,000+ products shipped
- 45 million+ capsules delivered
- 9,500+ public customer reviews
Outside recognition has followed the same curve. NCL has earned more than 40 industry awards, including ten American Business Award Stevie® Awards, and appeared on the Inc. 5000 for a second consecutive year, ranking #887 on 393% three-year revenue growth.
From One Formula to a Growing Team
NCL launched in San Francisco in September 2015 with a desire to do better in the supplements space. The first formula it produced was Premium Monolaurin 600mg, which shipped in January 2016 and was third-party tested from its first batch. That testing standard has stayed in place through every product since.
Growth came steadily, averaging roughly a new product each year and expanding from one manufacturing facility to three. Today NCL runs US-based operations and manufacturing across New York, New Jersey, California, and Georgia, and its products sit in more than 100 warehouses nationwide so orders reach customers quickly. The portfolio now spans monolaurin, L-Lysine, Andrographis, Biofilm, Level Off for glucose support, and the new ashwagandha formula.
"In 2015, Natural Cure Labs was just a dream and a single formula. I couldn't have imagined where NCL would be eleven years later, serving thousands and dedicating each day to bettering the wellness journey for so many," said Damon Sununtnasuk, Founder & CEO of NCL. "It's less about the product stats, and more about the lives changed."
Looking Ahead
The brand transition continues into year twelve, with packaging updates still rolling out and further formulas in development. What does not change is the standard the company set with its first batch in 2016: clean-label formulas, third-party testing, and public reporting of what customers actually say.
NCL products are available at nclwellness.com and through most major online marketplaces, including Amazon, Walmart, and TikTok Shop.
Celebrate Eleven Years With Us
To mark the anniversary, NCL is running 15% off site-wide from September 15 through September 19, 2026. The anniversary page also collects the ten products the team members reach for themselves, one pick each.
Shop the 11th Anniversary Sale
About NCL
NCL (Natural Cure Labs) develops and distributes research-backed dietary supplements using naturally derived ingredients, specializing in immune and metabolic health formulas. NCL products feature clean-label formulations that are vegan, non-GMO, and gluten-free, manufactured exclusively in U.S. FDA-registered, GMP-certified facilities, with an emphasis on transparency, quality, and scientific validation. Learn more at nclwellness.com.
